Increase your return on push notifications
Tired of low impact? OpenBack's mobile edge computing gives you more control, full metrics and better deliverability. At least x2 better.
“a great partner, from providing a team member … to helping setup … to working with us to optimize”
EVP, BD & Marketing at JumpStart Games
Drive instant impact to core revenue & growth metrics
- Tools to increase push notification and in-app message click through (CTR) and engagement.
- Increased retention and lower churn means increases active users and app monetization.
- Instant lifts in monetization & revenue as well as Customer Lifetime Value (CLTV).
- Access hundreds of key metrics to gain insight and optimize push campaigns.
Real-time Content to the Right Person at their Best Moment
- 25+ Signals & Machine Learning determine the best moment to deliver for each user. Many Signals each increase click through by 30%+, for example when a user unlocks their phone or on-device prediction of churn.
- Real-time personalization of content without complex backend systems and data synchronizations. Use any data in your app to segment and personalize messages for each user, on the fly, in real-time, for x2 greater click-through rates.
- Dynamic notifications means you can update or remove notifications anytime after delivery.
Increased Deliverability, Complete Metrics
- Stop losing deliveries to the 50%+ of users who haven't opened your app in the last month.
- Complete metrics on push & in-app messaging. Gain insights on delivery, dismissals, CTR, goal conversions, revenue impact, opt-outs, uninstalls and more!
- Understand which users are active because of push notifications, and how push impacts your different retention cohorts.
- Fastest real-time delivery for instant push to each user.
- Deliver to handsets that block most push notifications. Deliver to Huawei devices. Deliver within China without another integration or vendor.
PRIVACY BY DESIGN
Data doesn’t have to leave the users device to personalize the content and experience
- The only platform that enables the use of personal data without needing to collect that data or require explicit consent from the users.
- COPPA and GDPR-K compliant out of the box.
- HIPPA compliant for healthcare, as patient data remains on-device, rather than processed by a 3rd party.
- Complete control over any data and metrics collected from the user's device (if any).
Powered by Mobile Edge Computing
The underlying technology is a paradigm from only blindly sending messages out from the cloud. It moves to the future of adding on-device execution of business rules and logic into the users pocket.
Gaming apps love the instant revenue gains
A leading 600 person gaming studio x2 push open rates before optimizing just by transferring their campaigns.
No data collection required which is great for Kids apps
The only push notification platform that doesn’t require push token collection, which is prohibited by the FTC under COPPA unless their is explicit parental consent.
Loved by CRM teams
All the tools & capabilities world leaders need for the best in the mobile engagement.
Many of the leading mobile apps from all over the world trust OpenBack to improve their growth.
Many of the leading mobile apps from all over the world trust OpenBack to improve their growth.Check out some of our customers
“Reliability matters a lot for us and our millions of users… so after talking to many platforms and attempting to build our own, we chose OpenBack.”
Mr. Rick Evans
DreamWorks Animation Studio is a subsidiary of Universal Pictures who deliver leading games alongside many movies. OpenBack COPPA-compliantly powers their School of Dragons app for children.Learn about how this leading kids app solved for data privacy
Video introduction to the Capabilities
Simple onboarding & migration
Easy to Implement & Maintain
Personalization and user segmentation can all happen device-side within the SDK, so no backend integration is required for advanced campaigns.
Dedicated Onboarding Support
High priority support for developers including LiveChat. Many customers self-serve, but we give you as much support as you need across engineering, product, marketing and anything else to increase you return on push.
Migration is painless from other vendor platforms or self-build platforms with custom migration guides.
Find growth insights in our playbooks, whitepapers and on our blog
Best Practices 2021Grab the Playbook now
School of Dragons Case Study/Jumpstart Case StudyDownload the case study here